Did you know that the National Marine Manufacturers Association has a program similar to our own Grow Boating, but on a larger scale? The Discover Boating mission m irrors ours – increase boating participation and enhance the experience for current boaters.
Discover Boating has researched and evaluated which online resources consumers consult before making a purchase. In addition to the consumer facing Discover Boating website, they have a number of resources on their industry resource center available to marine businesses, including: - A series of short articles and one minute informational videos that focus on a variety of business and marketing related topics to be shared with your marketing, sales and leadership teams.
- Promotional tools you can use including apps, videos, boating lifestyle images, and other interactive tools to help you inform, educate and excite your customers about the boating lifestyle—available at no cost!
- Tips for PR, social media implementation and e-newsletters
Discover Boating is an amazing resource for marine businesses. If you haven’t already checked it out, do yourself a favor and do so now! |
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